Homebrewers Association | AHA Forum

Other than Brewing => The Pub => Topic started by: tygo on July 23, 2010, 09:49:28 am

Title: Worlds Strongest Beer
Post by: tygo on July 23, 2010, 09:49:28 am
That's a lot of ice.

http://www.foxnews.com/leisure/2010/07/22/worlds-strongest-beer-launches-bottle/?test=latestnews
Title: Re: Worlds Strongest Beer
Post by: nicneufeld on July 23, 2010, 10:49:16 am
Marketing gimmick.  If they are using freeze distillation...it is still distillation.  What they did is make a whiskey, just using an alternate method of distillation. 

And I promise you, $800 will buy you a much, much better cask strength Scottish whisky than this.  They call it a "blond belgian ale" but that is just the fermented whisky mash, really.  If you distill it to 110proof it is whisky, not beer, any more than bourbon is just a really strong corn-adjunct ale, or cognac is an extra potent white wine.
Title: Re: Worlds Strongest Beer
Post by: theDarkSide on July 23, 2010, 11:15:19 am
Marketing gimmick. 
Well, it's working because they're name is all over the interwebs today.
Title: Re: Worlds Strongest Beer
Post by: deepsouth on July 23, 2010, 11:22:34 am
i think the animal skin bottles are pretty lame.  i understand it's for attention and they are getting it and i'm adding to it..... 

i dunno....  i've had a few brewdog beers and without exception, they have been expensive and disappointing.
Title: Re: Worlds Strongest Beer
Post by: Thirsty_Monk on July 25, 2010, 10:25:04 am
I wonder when gimick is not going to be enough to keep them in business.
Title: Re: Worlds Strongest Beer
Post by: beersk on July 26, 2010, 03:46:54 pm
Lame...
Title: Re: Worlds Strongest Beer
Post by: chrisinestes on July 27, 2010, 04:48:15 pm
floccinaucinihilipilification  ;)
Title: Re: Worlds Strongest Beer
Post by: kylekohlmorgen on August 05, 2010, 08:56:48 am
Marketing gimmick. 

+1

Next they'll be delivering these bottles with Clydesdales...

If they are using freeze distillation...it is still distillation.

+1

This is how they make several different types of vodka.