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Messages - Mike V. Sardina

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1
Thank you to everyone who helps to spread the word about the Governing Committee Election.  With 25 outstanding candidates running for election to 8 positions on the GC, this is clearly an important election year.

Please be active in the AHA and take the time to vote -- it is an exciting time for homebrew, and an even more exciting time to be a part of the AHA.  The more that you can be involved in the Association, the stronger our community becomes.

Cheers.

Mike

2
Events / Feedback on Beer Release Events at Breweries
« on: January 03, 2014, 02:31:54 PM »
I am curious about those of you who may have either attended a special beer release at a brewery, or who may have helped to organize or execute such an event. 

Generally, I am interested in getting some quality feedback and suggestions for how to host a terrific event.  Some questions that I am interested in, include:

  • Was the beer release for a beer that was bottled, or was it a special draft beer release?  For example, Dark Lord Day versus the Pliny the Younger release?
  • Was the event a single day, time-slotted event, or was it a weekend-long or week-long celebration surrounding the new beer?
  • Was the event a single, flat or ticketed price, or was the event pay-as-you-go?
  • What did the brewery do right?
  • What did the brewery do wrong?

I would also welcome and appreciate any other comments or suggestions that folks might have.

Thanks and Cheers.

Mike

3
The Pub / Re: Beer menu
« on: December 29, 2013, 12:23:45 PM »
Should be 4.2% ? Nice picture!  Cheers!

Mike

4
The Pub / Re: New Year goals?
« on: December 27, 2013, 11:09:35 AM »
I offer my support to those trying to become more active and lose weight in the new year!  Keep up the hard work and good luck with your goals...

For my brewing resolutions, I would like to brew small batches of beer as often as I can in 2014.  Hopefully, in doing so, I will get the opportunity to experiment with the utilization of specific ingredients like different hop varietals, yeast strains, specialty malts, etc.

I would also like to create a diary of the "2014 Year-in-Beer" -- the idea would be to document the amazing beer experiences that I get to enjoy each week.  Whether it is touring a new brewery, meeting a cool person who is involved in beer, or whether it is simply enjoying an amazing homebrew or commercial brew...I want to remind myself how awesome beer truly is.  If I remember to write down some of the special beer moments that happen each week, I will have a way to look back on my year in beer.

Cheers, and Happy 2014 to all!

Mike

5
Going Pro / Re: Commercial
« on: December 27, 2013, 10:43:08 AM »
Very nice.  I like the simplicity, elegance, and class of the video commercial.

What are your goals with creating and running the commercial spot? And, any idea on how effective the commercial spot is at achieving these goals?

Cheers.

Mike

6
General Homebrew Discussion / Re: One of my favorite things on brewday.
« on: December 26, 2013, 03:10:19 PM »
I have always loved the process of brewing. Love being up at the crack of dawn on a crisp morning just as the sun is coming up over the mountains with a cup of coffee in my hand and the roar of the burner heating up my strike water. I love the smell of the wort as it comes to a boil and especially after the first hop addition.

So very true, there is nothing like firing up the burner to heat the strike water.  Always brings a smile to my face...

Cheers!

Mike

7
Beer Travel / Re: New Website to help plan beercentric trips
« on: December 20, 2013, 11:01:55 AM »
Thanks for sharing this resource.  The website is a nice start on an intriguing concept. 

It would be helpful to see "suggested routes" or a grouping of breweries by location. I would want to know the breweries that I could actually visit, geographically, laid out in a way that was easiest to put together an actual "trail" or itinerary.  Maybe I overlooked that functionality?

Cheers.

Mike

8
General Homebrew Discussion / Re: English Pale Ale with Citra
« on: December 20, 2013, 10:57:12 AM »
Certainly an interesting looking recipe -- I guess that I never would have thought to use a late-addition of Citra hops in an"English Pale Ale."  I am curious to hear how the hop aroma and flavor balances and plays off of the Maris Otter and Caramel/Crystal 60 that you used...

Cheers, and enjoy!

Mike

9
The Pub / Re: Has anybody seen this?
« on: December 17, 2013, 04:44:27 PM »
That looks like an awesome idea for a holiday gift.

Thanks for sharing.

Cheers.

Mike

10
General Homebrew Discussion / Re: What the heck is this?
« on: December 16, 2013, 04:53:38 PM »
Definitely contact the brewery, and be sure to pass along that photograph as well as any bottle date information.

I am under the impression that Lost Abbey / Port Brewing tries to address QC issues like this as best possible.

Sorry to see that you got such a bad bottle.

Cheers.
Mike

11
Hello:

Does anyone have a copy of this educational pamphlet available, or does anyone happen to have a solid lead on where I could purchase a copy? 



I am trying to track down this guide, and am running into some difficulty because the pamphlet has been long out of print...

Thanks for any help.

Cheers.
Mike

12
General Homebrew Discussion / Re: First US Trappist Brewery!!!!
« on: December 15, 2013, 01:30:40 PM »
Interesting news article -- thanks for sharing.

I think that the fact that the next Trappist brewery is going to be located in the United States is truly indicative of the shift in the evolution of beer and brewing from a Euro-centric phenomenon, toward a beer culture that is truly driven by American brewers.  Some of the most exciting things when it comes to beer are all happening here.  This shift also coincides with the upswing and successes of groups and events in the U.S., such as the American Homebrewers Association, the Brewers Association, GABF, NHC, the CBC, etc.

It is an exciting time to be a part of beer, here in the United States.  It will be fun to follow along the story of St. Joseph's Abbey...

Cheers.

Mike

13
Thanks for the comment 'majorvices.' 

Do you feel that your direct work with local homebrewers, on behalf of your commercial brewery, has been beneficial for both sides (that is, both the homebrewers and the commercial brewery benefit from the interaction)?

Cheers.

Mike

14
Zymurgy / Re: Pliny the Elder: Worth the 45 minute drive?
« on: December 14, 2013, 06:02:25 PM »
I feel that part of the idea behind Zymurgy's Best Beer in America list is just this -- to get folks excited about seeking out and trying well-acclaimed beers that they might not otherwise make the efforts to do so.

There are, naturally, limits to the amount of time and resources that one should devote to try and taste any one specific beer (especially when there is great, local brewed beer nearly everywhere these days)...but with that being said, I would encourage you to go out of the way to try a beer that so many others clearly enjoy, year after year...

Cheers!

Mike

15
Thank you 'ynotbrusum' for the warm welcome to the forums...I am a long-time reader, first time poster, so I appreciate the kind words.

Based on these responses, it sounds as though this type of outreach from a commercial brewery would be generally well-received and would be valued by the homebrew community.  I work at a commercial brewery, and we are looking to potentially develop and implement an outreach program that would meet the needs and the interests of local homebrewers, all while promoting homebrew and craft beer across the board. 

From what I am hearing, it might make the most sense for our brewery to build-off of what this other commercial brewery was doing, but perhaps make a few changes:

(1) limit or eliminate the wastefulness aspect of the event, by perhaps donating the wort or actually fermenting the batch.

(2) limit the sales-pitch aspect of the presentation as much as possible, but still promote our brewery and provide relevant and interesting information about our beers.

(3) incorporate a recipe formulation component into the presentation, with a discussion of scaling recipes and maybe even covering a homebrew recipe version of one of our commercial beers.

Thanks again for all the input and support.  I would, of course, welcome any additional feedback or comments.

Cheers.

Mike

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