Show Posts

This section allows you to view all posts made by this member. Note that you can only see posts made in areas you currently have access to.

Messages - narvin

Pages: 1 [2] 3 4 ... 149
The Pub / Re: "High End's" Message to Craft
« on: July 08, 2017, 08:10:15 AM »
And, I'm pretty sure Yuengling would be free to use the logo if they wanted.  Not craft, just independent.

The Pub / Re: "High End's" Message to Craft
« on: July 08, 2017, 08:01:21 AM »

I'm not saying that's what I prefer.  I'm saying that the logo doesn't accomplish what we want it to or what we think it will. 

The fight between small beer and big beer is very real.  That's a business thing. Monopolies and whatnot.

The fight between craft and non-craft is nonsensical and hypocritical and based on emontions and hurts craft more than it helps craft. Non craft drinkers are portrayed as dumb oafish neanderthals while craft drinkers are portrayed as elitist snobby hipsters.  Yes, those are both the far extremes but that's what's getting painted in these videos and super bowl commercials and we're all getting caught in those same brushstrokes.

Just my .02$.

That really has nothing to do with this logo. Again, it was AB Inbev that first made a commercial about making beer "the hard way" that wasn't fussy.  Now they want to buy craft brewers but hide the fact that they did, for their marketing purposes.

Craft has the connotation of small and has for a while, for better or for worse.  That ship has sailed.  This is just about a little bit of truth in advertising for all the Redd's Apple Ales, Shock Tops, and now Golden Road, etc.

General Homebrew Discussion / Re: 30 Gallon in 30 Days Challenge
« on: July 07, 2017, 07:05:47 PM »
I brewed 50 gallons in a 6 week period from late February to early April, but this time of year it is just too freakin' hot to brew outside.  My Independence Day brew session about killed me.

You need a Zymatic or Grainfather.

And a big brick of Enartis yeast  ;D

The Pub / Re: "High End's" Message to Craft
« on: July 07, 2017, 02:54:07 PM »

This is all well and good for those of us who are deep into the industry, but as always these moves are made for the "rest of the world" who don't care as much where the stuff in the can comes from. 

As with most things that go on a label, as several people have mentioned above, there will be an implied quality statement with the logo.  That's just how food labels work.  I'm a food scientist and there's a lot of stuff that goes on food labels and of course if it goes on a label it must be important right? That's how people's brains work.  The FDA doesn't regulate beer labels yet, but it's coming very soon.  We're already having to work on calories and nutrition facts labels. 

There's a lot of stuff out there that have nothing to do with quality, but crafty advertisers or just human intellect of "this must be different and special" turns into quality statements.  For example, if I say the words Black Angus, what do you think? Most people are going to think about a fancy downtown steakhouse like Ruth's Chris. Black Angus is a breed of cattle.  Not a quality designation.  There are three grades of meat, Select, Choice and Prime.  Choice is what you get in the grocery store, Prime is what you get in Ruth's Chris, but they are both still Black Angus.  When Hardees/Carl's Jr is advertising Angus Burgers they are banking on most people equating that with expensive steak.  Are they using Prime beef? Hell no, they are using Choice (or even Select) but people equate Angus with Prime. 

The BA's selling point is "local and independent is better".. better how? Better for the economy, better business practices, better for your community etc etc.  Over time most people will turn that into "better quality" or "tastes better".  Is the BA trying to intentionally mislead people? No, I don't think so, but they are certainly taking advantage of how human emotions work to push their message.  In essence that's how all advertising works.  Is it meant as a quality statement? No, but in 5 years that's not what people will remember about it.  People automatically assume "better quality" and pay a premium for things like "Natural", "No Corn Syrup", "Free Range", "Dolphin Safe" "GMO Free" etc etc, all of which are unregulated and mostly meaningless statements (Organic is the only one certified by the government) and don't always (or sometimes ever) equate to product quality.  It's a shell game.. and it always has been.

Eh, the BA didn't start this war.  The only thing they're doing is pointing out that the advertising message coming directly from the big crafty brewers is half-truth, at best.  More power to them.

Yeast and Fermentation / Re: Enartis
« on: July 06, 2017, 03:07:31 PM »
And btw, I am also growing Marijuana and Tobacco, Peppers and a bunch of other stuff. This is just something I am doing on the side.

And if any of you want to take my ideas, go for it. I know that you all realize that this is all good stuff, and you are just trolling.

Brewing 55 gallons of bad beer, wine, or cider before you can brew 5 gallons of decent stuff is not a good idea.  Good luck, but you're putting the cart before the horse.

General Homebrew Discussion / Re: Trappist Yeasts
« on: July 05, 2017, 08:13:38 AM »
Does anyone know where to get a Trappist Yeast that ferments to 12% ABV in 500g quantities?

You will not find a dry Trappist yeast.  It isn,t made.

Are you saying there is no 12% ABV Trappist Yeast? Because I think it was on a page on this website that I read about that. Like one of those informational pages that is kind of like an article or a wiki page for beer info.

No, he's saying that the Trappist strains are only sold by liquid yeast companies.

General Homebrew Discussion / Re: Trappist Yeasts
« on: July 04, 2017, 11:29:27 AM »
I'm not making any argument other than this: Trappist beer is not a sacrament, it's a purely capitalist enterprise aimed at getting funds for the Monks to maintain grounds, help satellite monasteries, etc.

This is not up for debate and has nothing to do with all the stuff you are posting.

Sent from my iPhone using Tapatalk Pro

We should get a Trappist Monk in here to talk about it.

Did you read the article I posted from the Catholic Church that said that they see their act of brewing as parallel to Jesus' act of turning water into Wine? And they literally used to call Yeast "God-is-Good". The Knights Templar followed Jesus' order to "sell your cloak and buy a sword" and fought in the name of Jesus as "The Poor Knights of Christ", and eventually had lands that they had to maintain, and were given gifts and then became the Knights Templar.

I understand what you are saying, but I don't think you understand what I am saying. I made the Mission Trip comparison before. It's not the same as being Baptized, but it is you doing work in the name of the Lord to spread the Lord's name.

And if we are just going purely on the legal standard, Hobby Lobby was able to deny Birth Control (meaning Disobey the Affordable Care Act, which is/was law) to employees, because they believed that to kill a baby the morning after, or at any stage after fertilization was to destroy a soul. And it doesn't even say that in the Bible, that is just their belief. And that is a Franchise store that everyone knows about, and it gets to not follow laws because it has a Religious belief that can not even be found in its Religious text. So legally, even if we just say that the Monks are brewing beer only for money and not because Jesus turned water into Wine, or anything like that, then it still holds up in court.

Hobby Lobby is not avoiding any taxes.  And, you're assuming that court decisions are rational, not political  :)

The Pub / Re: "High End's" Message to Craft
« on: July 04, 2017, 11:18:44 AM »
I know (or knew) a lot of people who drink BMC to get s***faced.  They want to be blackout drunk by the 4th quarter of the game, not the second :-)

I remember San Diego having a good selection everywjere two years ago, but maybe I was only going to "beer bars".  I can see how the average bar or restaurant would have more beers from the big guys.

The Pub / Re: "High End's" Message to Craft
« on: July 03, 2017, 02:56:18 PM »
I'm pretty happy to see this, although unless it get's integrated into tap handles, I don't see a huge impact. Honestly, when I was in San Diego this last weekend I was blown away by the beer selection. Unless I was at a brewery, selection was pretty standard-Ballast point, Elysian, 10 Barrel, Golden Road, Corona, & Domestics. Some great beers there, but I can completely support some of the smaller guys in trying to get some tap space. Anything you can do to help distinguish yourself.

Intentional satire here?  Ballast Point is owned by Corona's parent and the other three are all High End (Inbev).

The Pub / Re: Aaaaaarrrrrrrgh!
« on: July 01, 2017, 02:18:43 PM »
 :(  >:( Well, at least it was the garage.  That could ruin a lot of stuff if it happened inside.

The Pub / Re: "High End's" Message to Craft
« on: July 01, 2017, 02:08:03 PM »
They are all repeating what they told themselves when they sold out!

If i am on the fence between 2 beers and one has the bottle and the other doesn't, i am going with the beer that shows the bottle.

And if the one with the bottle tastes like crap? What then?

There is a lot of bad craft beer out there. That doesn't mean I want to see good ones go down the tubes but a label isn't going to solve this issue.

The label isn't meant to solve that problem.  It has nothing to do with indicating the quality of the beer.  It's just a piece of information.  What you do with that information is up to you.

What's the point then? To identify independently made beer that is good and bad?

There's good and bad beer of all stripes. Inbev could brew any craft beer they wanted, so why are they buying breweries?  For the branding, which was based on some level of "authenticity".  I don't care if people buy it or not but this is at least forcing some level of truth in advertising for those who buy solely based on marketing (and let's face it, this is the majority of consumers).

It's not going to stop any of their distribution practices, but it can at least expose some of the deceptive marketing that is so blatantly using small brewery cachet.

The Pub / Re: "High End's" Message to Craft
« on: July 01, 2017, 08:24:58 AM »
Why don't they just put "Owned by Anheuser Busch-Inbev" on their labels and let the consumer decide? ::)

General Homebrew Discussion / Re: Trappist Yeasts
« on: June 30, 2017, 02:59:14 PM »
The Federal Government doesn't even have the right to set drinking ages. The way the Congress got a unified drinking age across the country was by saying they wouldn't give money from their highway fund to any State that went below a drinking age of 21.

That's true, but they can still taxing it.  Federal excise taxes are baked in to the price of every beer you drink.

General Homebrew Discussion / Re: Trappist Yeasts
« on: June 30, 2017, 01:35:29 PM »
Colorado Law > Federal Law in this issue.

There are federal taxes and state taxes.  I have no idea what the situation is with the TTB and sacremental wine but saying that state law supercedes federal law is really not true.

Beer Recipes / Re: Cathedral of Beer: Low Oxygen Trappist Ales
« on: June 30, 2017, 01:12:37 PM »
There are many ways that traditional bottle conditioning can go wrong.  Not mixing priming sugar properly, bottling before the yeast is truly done, infections in bottles... safety is always required.  Commercial breweries obviously have higher stakes due to the liability issues, not knowing how their beer is treated or stored after it leaves the warehouse, and others, but these aren't unique to spunding.  If I were risk averse, I wouldn't bottle, period.

Pages: 1 [2] 3 4 ... 149