I know this isn't a new product since Absinthe actually has been legal in the States for quite some time now. This stuff is as probably as close to the classic absinthe one can get with 10mg thujone per serving. According to my research this is most likely more ppm than the original product. Regardless, I'm fairly sure that thujone isn't the main effector in this drink but is part of a synergistic medley of herbs.
I've had a pastis everyday between the classic 5-6 pm to celebrate the drink and to stimulate the appetite.
It's fairly nice with just ice but thought I'd demonstrate the "louche" without the wasteful flaming of the sugar-cubes. Dilute about 3-1 and serve well chilled. Sip and enjoy the delicate flavors.
I get some indefinable stimulation but where it really shows up is the effect on my dreaming. Very vivid and complex. Ever see Inception...?