If I'm not judging for or brewing for a competition, then just give me a ballpark idea of what to expect so I can pick a beer to drink. I expect that at any particular brewery the DIPA is hoppier than their IPA, which is hoppier than their APA, which is hoppier than their blonde. That's enough for me, but extra details like IBUs, ABV, hops, grain bill, etc are appreciated. No need to be a nomenclature nazi, as long as your name gives me a reasonable expectation of what the beer is going to be.