Author Topic: Inside Anheuser-Busch’s Pilot Brewery  (Read 808 times)

Offline BrewingRover

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Inside Anheuser-Busch’s Pilot Brewery
« on: November 24, 2014, 04:43:30 PM »
http://www.pastemagazine.com/articles/2014/11/the-belly-of-the-beast-a-trip-to-anheusers-researc.html

Pretty interesting stuff. Including the fact that they dump almost all of every batch.
It's such a fine line between stupid and clever.

Offline HoosierBrew

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Re: Inside Anheuser-Busch’s Pilot Brewery
« Reply #1 on: November 24, 2014, 04:59:08 PM »
Interesting article. I'm curious if their goal is to someday release a legit line of AB craft beers, or to just dress up Shock Top with half-a$$ flavors. So far it's the latter.

EDIT - I know with their empire that the losses down the drain are negligible, but I'm still surprised the batches are that big just to end up with a couple cases.
« Last Edit: November 24, 2014, 05:04:26 PM by HoosierBrew »
Jon H.

Offline Stevie

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Re: Inside Anheuser-Busch’s Pilot Brewery
« Reply #2 on: November 24, 2014, 05:17:53 PM »
Interesting article. I'm curious if their goal is to someday release a legit line of AB craft beers, or to just dress up Shock Top with half-a$$ flavors. So far it's the latter.

EDIT - I know with their empire that the losses down the drain are negligible, but I'm still surprised the batches are that big just to end up with a couple cases.


I was at first as well, but what the guy says about the batch being large enough to scale quickly makes sense.

Offline hopfenundmalz

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Re: Inside Anheuser-Busch’s Pilot Brewery
« Reply #3 on: November 24, 2014, 07:25:02 PM »
I enjoyed the tasting panel discussion.
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Offline Titanium Brewing

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Re: Inside Anheuser-Busch’s Pilot Brewery
« Reply #4 on: November 24, 2014, 08:32:22 PM »
When I visited the STL brewery in 2007 or so, it seemed to me they touted Michelob as their "craft" brew division.
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Offline Stevie

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Re: Inside Anheuser-Busch’s Pilot Brewery
« Reply #5 on: November 24, 2014, 08:58:54 PM »

When I visited the STL brewery in 2007 or so, it seemed to me they touted Michelob as their "craft" brew division.
What about landshark?

Offline Titanium Brewing

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Re: Inside Anheuser-Busch’s Pilot Brewery
« Reply #6 on: November 24, 2014, 10:07:14 PM »
Funny you mention Landshark. In the tasting room they had a matrix of what beers where produced at what facility for their "specialty" markets. Landshark is made in their Jacksonville, FL brewery.
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