I agree with this latest turn of the conversation. I have often admitted that I don't care who makes my beer, I only care about the beer. If you're an evil empire and make good beer, I'll drink it. If you're a charming, Quixotic mom and pop, and make crap beer, you don't get my money. You don't deserve charity, you got into the brewing business. (And if you're a mom and pop who made good and cashed in selling out to the evil empire, congratulations. You weren't running a charity either.) And I still fail to see the existential threat in owning a homebrew supply company or collecting data. But co-opting the distribution system meant to preserve competition and an even playing field, to suffocate competition and deny the consumers any choice but to take what you shove down their throats, by effectively passing envelopes under the table in the proverbial smoke filled room -- yeah, that's the real threat. That's where we need to focus our attention. The sheer number of breweries and brands-- SKUs to use the lingo -- versus the finite amount of shelf space and number of tap handles, makes it necessarily tremendously difficult for any brewer of any size to get a share of distribution. It doesn't take much of an influence, a butterfly effect as it were, to eliminate a whole sector of the market regardless of consumer demand. The three tier system may have run its course.
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