Yuengling turned out to be the "little brewery that could".
When you consider that they were on the brink of closing a mere 35 years ago, it's very gratifying to see their revival and success growing their brand in recent years as they inch closer to the 200 year milestone of being run by the same family. They must be doing something right.
They deserve their success because the beers are consistently good, and they manage to cater to the average taste with some above average products. The lager is a cut above any of the BMC offerings. I'm not one who buys a lot of commercial beer, but their beers (especially the Porter and Chesterfield Ale) are definitely on my short list.