Author Topic: I just want to be able to sell my beer  (Read 1810 times)

Offline Teal

  • 1st Kit
  • *
  • Posts: 2
  • Missing, presumed dead...
    • View Profile
Re: I just want to be able to sell my beer
« Reply #30 on: November 06, 2011, 10:23:45 AM »
That's what I'm thinking tho. I guess it depends on your individual comfort level. Are you comfortable putting 6 figures or so on the line with equipment purchases, quitting your job, benefits etc to buy your own gear and giving it a swing or are you more comfortable with risking SOME of your money to either enter an AP or contract brew to see how it goes.
You return less to your pocket perhaps but some is better than none?

With a lot of things I've been involved with for every 15 people who say "Dude, I'd totally buy/payfor/attend/support XYZ" = plan on 1 actually doing it which means those sales that you're counting on are vaporware more than anything.
Andrew

Titletown, WI

Offline majorvices

  • Global Moderator
  • Official Poobah of No Life.
  • *****
  • Posts: 6301
  • Polka. If its too loud you're too young.
    • View Profile
    • Yellowhammer Brewing Company
Re: I just want to be able to sell my beer
« Reply #31 on: November 06, 2011, 11:49:30 AM »
Speaking to a local contract brewery recently, the guy out right told me there is no way to make money contract brewing. The actual brewer is the one who makes the profit. They ended up securing finances and are now in the process of building a brewery.

I'll add, brewing is a craft and as a brewer I take pride in my own craftmanship. All contract brewers have is a recipe and the rest is all marketing. That's not brewing. It becomes more about selling t-shirts than about brewing.
Keith Y.
Self appointed "All Grain" section pruner

Offline a10t2

  • Official Poobah of No Life.
  • *
  • Posts: 3155
  • Ask me why I don't like Chico!
    • View Profile
    • SeanTerrill.com
Re: I just want to be able to sell my beer
« Reply #32 on: November 06, 2011, 12:10:49 PM »
All contract brewers have is a recipe and the rest is all marketing.

*If* you find a contractor who will let you dictate recipes, which is not a given.
Beer is like porn. You can buy it, but it's more fun to make your own.
http://seanterrill.com/category/brewing/

Offline Thirsty_Monk

  • Senior Brewmaster
  • ******
  • Posts: 1835
  • Eau Claire WI
    • View Profile
Re: I just want to be able to sell my beer
« Reply #33 on: November 06, 2011, 02:26:16 PM »
I would also agree that contract brewing looks great on spreadsheet.
Reality is different.
I do not have experience with alternating proprietorship.
Not too many breweries want to do that in my area.
 
Na Zdravie

On Tap At The TapRoom:
Bohemian Pilsner
Bohemian Dark Lager
Smoked Bock
MaiBock
American Brown Ale
Marzen
Root beer

Offline bo

  • Senior Brewmaster
  • ******
  • Posts: 1141
    • View Profile
Re: I just want to be able to sell my beer
« Reply #34 on: November 06, 2011, 07:04:45 PM »
I know a guy that has a small brewery and when he gets behind, he contracts it to others. He has told me on several occasions that he wonders why he brews himself, because he makes about the same having someone else do it for him and he doesn't work as hard. I think he just loves brewing and that's why he doesn't contract everything.

Offline majorvices

  • Global Moderator
  • Official Poobah of No Life.
  • *****
  • Posts: 6301
  • Polka. If its too loud you're too young.
    • View Profile
    • Yellowhammer Brewing Company
Re: I just want to be able to sell my beer
« Reply #35 on: November 07, 2011, 05:43:16 AM »
I'm in no way saying your friend is wrong, but that is totally contrary to what other people have told me.
Keith Y.
Self appointed "All Grain" section pruner

Offline bo

  • Senior Brewmaster
  • ******
  • Posts: 1141
    • View Profile
Re: I just want to be able to sell my beer
« Reply #36 on: November 07, 2011, 06:46:34 AM »
I'm in no way saying your friend is wrong, but that is totally contrary to what other people have told me.

I'm sure he has studied it in detail. He has a business degree and is one hell of a sharp guy and a good brewer as well. It's the brewing part of him and that will never allow him to be completely hands off.

Offline Thirsty_Monk

  • Senior Brewmaster
  • ******
  • Posts: 1835
  • Eau Claire WI
    • View Profile
Re: I just want to be able to sell my beer
« Reply #37 on: November 07, 2011, 07:29:07 AM »
I'm in no way saying your friend is wrong, but that is totally contrary to what other people have told me.

I'm sure he has studied it in detail. He has a business degree and is one hell of a sharp guy and a good brewer as well. It's the brewing part of him and that will never allow him to be completely hands off.
If I could, I would post a pricing what you can buy case for and what you can sell it for when contract brewing.
My pricing is wholesale to retail outfits.
If your friend contract brew and sell this beer on premise then it could work.
Good for him.
Na Zdravie

On Tap At The TapRoom:
Bohemian Pilsner
Bohemian Dark Lager
Smoked Bock
MaiBock
American Brown Ale
Marzen
Root beer

Offline bo

  • Senior Brewmaster
  • ******
  • Posts: 1141
    • View Profile
Re: I just want to be able to sell my beer
« Reply #38 on: November 07, 2011, 07:34:01 AM »
I don't think he's allowed to sell on premise. He is very good at negotiating, so I wouldn't doubt that he getting a better than normal deal. This is one of those guys that truly could sell ice to Eskimos.

Offline a10t2

  • Official Poobah of No Life.
  • *
  • Posts: 3155
  • Ask me why I don't like Chico!
    • View Profile
    • SeanTerrill.com
Re: I just want to be able to sell my beer
« Reply #39 on: November 07, 2011, 07:34:32 AM »
I'm in no way saying your friend is wrong, but that is totally contrary to what other people have told me.

Having worked at a brewery that contract brewed to increase production, I'd have to agree. Our margin on the contract beer was perilously thin.

Unless maybe the contractor is brewing several times his volume, and he meant that on a per-batch basis the profit was the same.
Beer is like porn. You can buy it, but it's more fun to make your own.
http://seanterrill.com/category/brewing/